Collier is an experienced primary industry executive with a broad range of skills and sector knowledge. These have been gained through governance and senior executive positions held along the value chain from the plate to pasture and underpinning marketing, science, tech transfer, quality assurance, regulatory and business development.
 
This experience is built on sound relationships with the sector commercial participants, industry organisations, Māori and government agencies. Collier was awarded Honorary Lifetime Membership of the NZ Deer Farmers Association for Service to the Deer Industry.
Colliers most recent roles include Chair of DeeResearch and Velvet Antler Research NZ, consulting at the Ministry for Primary Industries, Beef + Lamb NZ and CEO at FarmIQ Systems. Prior to this Collier held senior executive roles at Landcorp Farming, Meat NZ and CEO at Deer Industry NZ.
 
Collier is a member of the NZ Institute of Directors and NZ Institute of Primary Management.